Great — here’s a detailed overview of the Dev Deepawali light show event in Varanasi (and specifically how it’s offered by your brand Shivakashi Travels), including what to expect, what’s included, logistics & tips.
What the event is
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Dev Deepawali (also called “Festival of the Gods”) is celebrated in Varanasi on the full-moon night of the Hindu month of Kartika. Wikipedia+2shivakashitravels.com+2
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On this night the ghats of the Ganges River (from the southern end at Ravidas Ghat through Rajghat) are lit by hundreds of thousands (even a million+) earthen lamps (diyas).
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It’s marked by the evening aarti, floating lamps, boat rides to view the lit ghats, and now modern additions such as laser/mapping shows
What the tour by Shivakashi Travels includes
From the information on their website:
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A dedicated page: “Dev Diwali in Kashi” for 5 November 2025. shivakashitravels.com+1
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The “Dev Diwali 2025: The Festival of Lights for the Gods in Varanasi” tour. shivakashitravels.com
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In a related listing (for boat & package tours by others) the components include boat ride covering the ghats, light/motorboat view, safety gear, included snacks/water. (While this is not exactly the same as Shivakashi’s listing, it gives a good idea of what to expect)
So you can reasonably assume the Shivakashi package gives you:
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Evening/ night view of the ghats when lit up for Dev Deepawali
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Possibly a boat ride on the Ganges to view the lights from the water
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Viewing the aarti and light show / laser show from a vantage point
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Tour guidance and possibly transportation/local pickup (depending on the exact package)
Why this is a special experience
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The visual of ghats lit by thousands of lamps on the riverfront is very rare and spiritual — a strong draw for both pilgrims and photographers.
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Being on the boat means you avoid some of the crowd on the steps of the ghats, and you get a panoramic, continuous view of the lights reflecting in the river.
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The festival has cultural depth — it commemorates the belief that gods descend to the Ganges on this night.
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Having a guided/tour package means you don’t have to worry about logistics in a crowded event night.
Logistics & what to plan for
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Date: 5 November 2025 is marked for Dev Deepawali. shivakashitravels.com+1
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Time: Evening onwards (the ghats get lit, aarti happens, the boat rides begin) — exact meeting/boarding time will be specified in the package.
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Location: Varanasi — boarding from a ghat (likely one of the major ghats like Dashashwamedh Ghat or nearby) for the boat ride.
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Package considerations: Confirm what is included — hotel pickup/drop, boat ride type (shared/private), snacks/water, safety gear.
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Crowds: Very large; while boat ride mitigates part of crowd, some waiting and fluid logistics are to be expected.
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Photography: Bring a good camera or smartphone with low-light capability; bring some backup charged battery or power bank.
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Dress: Comfortable but respectful. Evening may get cool by the river.
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Safety: If boat ride, ensure life-jackets are available; keep personal belongings safe.
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Book early: Because this is a highly popular event, packages fill up quickly.
Tips specific for your brand & for your clients
Since you (via Shivakashi Travels) are promoting this, here are some talking points and value additions you can highlight in your marketing:
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Emphasize exclusive vantage points offered (e.g., boat ride covering all 84 ghats, if your package includes this)
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Offer early-bird discounts or family/group pricing (since your user base might include families)
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Provide deep links on your website (you said you like to include deep links) — e.g., link from your tour blog to the booking page:
https://shivakashitravels.com/dev-diwali-in-kashi(the page exists) shivakashitravels.com -
Create an SEO-friendly blog post ahead of the event: e.g., “What to expect at Dev Deepawali 2025 in Varanasi”, “Best boat ride tours for Dev Diwali in Varanasi by Shivakashi Travels”. Use meta description and keywords like “Dev Diwali Varanasi 2025”, “Varanasi ghats light show”, “boat ride Dev Deepawali”.
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Include FAQs on your tour page: e.g., “What time does the boat leave?”, “Is food included?”, “How crowded is it?”, “What happens if it rains?”, “Where do we board?”
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Add client testimonials/past pictures (if you have them) of previous years’ Dev Deepawali boat rides, to increase trust.
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Highlight safety and comfort — e.g., “Life jackets, well-lit boat, limited group size”.
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For families with children (since you know some of your clients are families), mention child-friendly aspects: earlier boarding, shorter ride, safe seating.
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Consider adding a “What to bring” list: camera, light jacket, comfortable shoes, waterproof bag for phone, etc.